Nudge

Thaler, Richard H. 1945-

Nudge improving decisions about health, wealth, and happiness Richard H. Thaler; Cass R. Sunstein - Rev. and expanded ed., with a new afterword and a new chapter - New York, NY Penguin 2009 - VIII, 312 Seiten Illustrationen, Diagramme

Literaturverz. S. 281 - 302

9780143115267 014311526X 9780300122237 0300122233

2009417516


Economics--Psychological aspects.
Choice (Psychology)--Economic aspects.
Decision making--Psychological aspects.
Consumer behavior.
�Economie politique--Aspect psychologique.
Choix (Psychologie)--Aspect �economique.
Prise de d�ecision--Aspect psychologique.
Consommateurs--Comportement.
Choice (Psychology)--Economic aspects
Consumer behavior
Decision making--Psychological aspects
Economics--Psychological aspects
Alltag
Entscheidungsverhalten
Verbesserung
Nudge
Wirtschaftspsychologie
Konsumentenverhalten
Entscheidungstheorie
Zufriedenheit

Choice (Psychology) Economic aspects Consumer behavior Decision making Psychological aspects Economics Psychological aspects

HB74.P8

330.01/9