Squirrel Inc. :
Denning, Stephen.
Squirrel Inc. : a fable of leadership through storytelling / Leadership through storytelling Stephen Denning. - 1st ed. - San Francisco : Jossey-Bass, c2004. - xxi, 182 p. ; 22 cm.
Includes bibliographical references (p. 155-176).
1. Squirrel Inc.: how to craft a story to spark organizational change -- 2. Diana tells her story: how to perform the story to spark change -- 3. Save Squirrel Inc. night: seven types of organizational storytelling -- 4. Whyse's story: how to use storytelling to reveal who you are and build trust -- 5. Hester's story: how to use storytelling to get individuals to work together -- 6. Mark's story: how to use storytelling to transmit values -- 7. Mocha's story: how to use storytelling to tame the grapevine -- 8. Howe's story: how to use storytelling to share knowledge -- 9. Sandra's story: how to use storytelling to create a future -- 10. Howe upsets the Acorns: how individuals and organizations react to change -- 11. The journey of a leader: staying alive through the dangers of leadership -- 12. The return to Squirrel Inc.: living the story as well as telling it -- Seven high-value forms of organizational storytelling -- Notes -- Further reading -- Write to the author -- Acknowledgments -- About the author.
Stories can be a powerful medium to communicate ideas and channel creativity, as shown by the furry protagonists in a guide to leadership that demonstrates how to conquer obstacles through the art of storytelling.
0787973718 (alk. paper) 9780787973711 (alk. paper)
HD30.3.D462 2004
GBA4X7465 bnb
012873632 Uk
Communication in organizations.
Storytelling.
Leadership.
Organizational change.
Organizational learning.
Organisatieverandering.
Communicatieve vaardigheden.
Verhalen (teksten)
Communication in organizations.
Leadership.
Organizational change.
Organizational learning.
Storytelling.
HD30.3 / .D462 2004
658.4/092
Squirrel Inc. : a fable of leadership through storytelling / Leadership through storytelling Stephen Denning. - 1st ed. - San Francisco : Jossey-Bass, c2004. - xxi, 182 p. ; 22 cm.
Includes bibliographical references (p. 155-176).
1. Squirrel Inc.: how to craft a story to spark organizational change -- 2. Diana tells her story: how to perform the story to spark change -- 3. Save Squirrel Inc. night: seven types of organizational storytelling -- 4. Whyse's story: how to use storytelling to reveal who you are and build trust -- 5. Hester's story: how to use storytelling to get individuals to work together -- 6. Mark's story: how to use storytelling to transmit values -- 7. Mocha's story: how to use storytelling to tame the grapevine -- 8. Howe's story: how to use storytelling to share knowledge -- 9. Sandra's story: how to use storytelling to create a future -- 10. Howe upsets the Acorns: how individuals and organizations react to change -- 11. The journey of a leader: staying alive through the dangers of leadership -- 12. The return to Squirrel Inc.: living the story as well as telling it -- Seven high-value forms of organizational storytelling -- Notes -- Further reading -- Write to the author -- Acknowledgments -- About the author.
Stories can be a powerful medium to communicate ideas and channel creativity, as shown by the furry protagonists in a guide to leadership that demonstrates how to conquer obstacles through the art of storytelling.
0787973718 (alk. paper) 9780787973711 (alk. paper)
HD30.3.D462 2004
GBA4X7465 bnb
012873632 Uk
Communication in organizations.
Storytelling.
Leadership.
Organizational change.
Organizational learning.
Organisatieverandering.
Communicatieve vaardigheden.
Verhalen (teksten)
Communication in organizations.
Leadership.
Organizational change.
Organizational learning.
Storytelling.
HD30.3 / .D462 2004
658.4/092