The world is flat :

Friedman, Thomas L.

The world is flat : a brief history of the twenty-first century / Thomas L. Friedman. - 1st Picador ed., Further updated and expanded, [Pbk. ed.]. - New York : Picador/Farrar, Straus and Giroux : Distributed by Holtzbrinck Publishers, 2007. - x, 660 p. ; 21 cm.

Release 3.0 Includes index.

Introduction to the paperback edition -- How the World Became Flat. While I was sleeping ; The ten forces that flattened the world ; The triple convergence ; The great sorting out -- America and the Flat World. America and free trade ; The untouchables ; The right stuff ; The quiet crisis ; This is not a test -- Developing Countries and the Flat World. The Virgin of Guadalupe -- Companies and the Flat World. How companies cope -- You and the Flat World. Globalization of the local ; If it's not happening, it's because you're not doing it ; What happens when we all have dog's hearing? -- Geopolitics and the Flat World. The unflat world ; The Dell theory of conflict prevention -- Imagination. 11/9 versus 9/11.

In this book the author, a New York Times columnist advances the work on globalization published in his book The Lexus and the Olive Tree. Claiming that the world is now at an important historical point, as important as the changes brought by the discoveries by Columbus or by the Industrial Revolution, he analyzes the events, inventions, and business practices that have resulted in a changed world, one he calls Globalization 3.0. In this new edition he includes fresh stories and insights to help us understand the flattening of the world. Weaving new information into his overall thesis, and answering questions he has been most frequently asked by parents across the country, this third edition also includes two new chapters, on how to be a political activist and social entrepreneur in a flat world; and on the question of how to manage our reputations and privacy in a world where we are all becoming publishers and public figures. This book serves as an update on globalization, its opportunities for individual empowerment, its achievements at lifting millions out of poverty, and its drawbacks, environmental, social, and political.

0312425074 (pbk.) 9780312425074 (pbk.)

HM846.F74 2007


Diffusion of innovations.
Information society.
Globalization--Economic aspects.
Globalization--Social aspects.
Mudan�ca social (motivos)
Inova�c�oes tecnol�ogicas.
Sociedade da informa�c�ao.
Globaliza�c�ao (aspectos socioecon�omicos)
Diffusion of innovations.
Globalization--Economic aspects.
Globalization--Social aspects.
Information society.

HM846 / .F74 2007

303.48/33